Media Investment Specialist Luis Tamayo Always Strives for His Clients' Best Interests


Even though you may not like group projects right now, teamwork could be the reality of your future. Luis Tamayo can’t get enough of it himself. He specializes in media investment, and his team enables clients to appear on many kinds of media, whether digital or on a television screen. He discovered his passion at 23 years old and has only been improving and learning from there. The courses he has taken in communication and marketing perfectly coincide with his career choice.

Find Your Grind spoke to Tamayo about being his truest self, marketing yourself to a large audience and how to make the best out of your high school experience.

This interview has been edited for clarity and length.

What does being a media investment specialist entail?

My job entails managing and negotiating television and digital deals for my clients. My team works as the middle-man for clients, and we work to get the best possible deals prior to their media launch.

What kind of training or experience do you need for this field?

My college curriculum revolved around communications and marketing, so it was very relevant to my current career.

What obstacles have you overcome to achieve your job?

Something that is important to me is being the best version of myself at work and continuing to learn. Consequently, one of the biggest obstacles I’ve encountered is not becoming stagnant and comfortable.

What advice does a high school student need to hear to pursue a similar career?

Explore other facets and sectors of the industry you are interested in.

What classes have you found most valuable? Why?

One of the most valuable classes I have taken was an upper-division education course that allowed us to plan our own curriculum and teach it to the class. I had to realize that not everyone learns the same way, so you have to make your presentation dynamic to appeal to various people. In other words, everyone is different, so you have to market yourself and your work to appeal to a large audience.

If you could go back in time, what would you change about your involvement in high school?

I was over-involved and would not change one bit. I was always meeting new people and gaining new experiences that helped me learn about things I would not have encountered on my own. I believe you should enjoy it, have fun, and make work fun. School doesn’t have to be grueling if you make it entertaining.

Who did you look up to most growing up, and why?

Aside from my parents, I admired my older cousin Erika, who helped shape my education and music interests. Erika was always the quirkiest of the bunch, and her desire to not fit in inspired me to want to be my truest self.

What book do you recommend all high school students read?

A People’s History of the United States by Howard Zinn.

What does it mean to you to Find Your Grind? Why is it important?

To me, Find Your Grind means doing what you love and helping others in the process. It’s important for me to give back to my community whether direct or indirectly.

Are you an educator or a teacher?

Find Your Grind has a variety of educational products in schools across North America.

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