Gabe Saporta

Music Manager

Average Work Week

40+

Gabe Saporta has some backward advice for aspiring musicians. Well, not exactly backward, but maybe not what you’d expect from a professional manager of musicians. “Don’t even think about the industry,” the co-founder of TAG Music would tell young artists; just do your thing. That philosophy speaks to the division of labor in a world that’s driven by art on the one side and packaging on the other. Saporta doesn’t want to muddy the waters. He and his team are there to assist with all things that don’t involve songwriting and mic-holding.

And what falls under “all things”? Well, that’s what makes it hard to describe Saporta’s job in a nutshell. Depending on what a client needs from him during a given moment in their lives, Saporta can play a managerial role, a creative director role, or even a personal counselor role.

A musician himself — former frontman of Cobra Starship — Saporta came to understand that music is obviously the most important factor in a music career, but it’s identity that galvanizes fans. As he puts it, “People like songs, but they fall in love with artists.”

You need an FYG account to watch this video.

Individuals can sign up for free. Educators, learn how you can use this in your classroom.

My Advice

Meet everyone you can; don’t do it with an agenda.

Before you reimagine and disrupt, take the time to master and understand.

Want to unlock more of Gabe's profile?

Just grab a free FYG account. FYG members get access to full mentor bios, exclusive question and answers, unique stories and more.

Featured Article

5 Entrepreneurs Share The Big Ideas That Changed Their Lives

Fitness gurus, esports entertainers, and a bona fide inventor tell us about building companies around original thinking.

Keep reading More Articles

Similar Mentors

Are you an educator or a teacher?

Find Your Grind has a variety of educational products in schools across North America.

learn more