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Johnny Louch's Southern California gym brandishes the hashtag #Iwanttowineverything. The owner of The W Training Facility says that pretty sums up what his massive, warehouse-style gymnasium is all about: winning.
That doesn't mean it's all high fives and pumping iron at The W. The gym caters to athletes from a variety of sports, aiming to meet their needs beyond simple cardiovascular fitness with yoga, physical therapy, chiropractors, and even home-schooling for young athletes spending all their time trying to go pro. While the lifestyle of professional players may seem glamorous, Louch says he and his trainers take on a position of closeness with athletes' stresses and psychological challenges to be overcome. Hear more from Louch in the video above.
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